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Growing to Exit
In this episode of Growing to Exit, I sit down with Rufus Crescent, owner of Waterfront Wealth Management, to explore the financial strategies essential for New Orleans businesses navigating the post-COVID landscape. With 23 years of experience as a certified financial planner, Rufus shares insights on the importance of having adequate cash reserves and the ability to pivot in times of crisis. We discuss how businesses can prepare for unexpected events, the role of mentorship in fostering adaptability, and the critical need for emotional detachment in decision-making. Whether you're a startup or a seasoned entrepreneur, this episode offers valuable advice on securing your business's future and thriving amidst uncertainty. Tune in for practical tips and inspiring stories of resilience and innovation.
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